Thursday, May 24, 2007

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Little known effects of quenching thirst with a Coke










You thirsty? If not now you'll going to be. Thirst is a good thing. God made us to thirst. But how you quench it can do more harm than good.

You're thirsty so you crab for that bottle of refreshing Coca-Cola. That is what Coke wants you to do. Read this excerpt from their 1993 stockholder's annual report:

All of us in the Coca-Cola family wake up each morning knowing that every single one of the world's 5.6 Billion people will get thirsty that day...and we are the ones with the best opportunity to refresh them. Our task is simple: make Coca Cola and our other products available, affordable, and acceptable to them, quenching their thirst and providing them a perfect moment of relaxation. If we do this..if we make it impossible for these 5.6 Billion people to escape Coca Cola...then we assure our future success for many years to come. Doing anything else is not an option.
Coke wants to satisfy your thirst. But what happens when you chug down that ice-cold Coca-Cola?
  • In The First 10 minutes: 10 teaspoons of sugar hit your system. (100% of your recommended daily intake.) You don’t immediately vomit from the overwhelming sweetness because phosphoric acid cuts the flavor allowing you to keep it down.
  • 20 minutes: Your blood sugar spikes, causing an insulin burst. Your liver responds to this by turning any sugar it can get its hands on into fat. (There’s plenty of that at this particular moment)
  • 40 minutes: Caffeine absorption is complete. Your pupils dilate, your blood pressure rises, as a response your livers dumps more sugar into your bloodstream. The adenosine receptors in your brain are now blocked preventing drowsiness.
  • 45 minutes: Your body ups your dopamine production stimulating the pleasure centers of your brain. This is physically the same way heroin works, by the way.
  • >60 minutes: The phosphoric acid binds calcium, magnesium and zinc in your lower intestine, providing a further boost in metabolism. This is compounded by high doses of sugar and artificial sweeteners also increasing the urinary excretion of calcium.
  • >60 Minutes: The caffeine’s diuretic properties come into play. (It makes you have to pee.) It is now assured that you’ll evacuate the bonded calcium, magnesium and zinc that was headed to your bones as well as sodium, electrolyte and water.
  • >60 minutes: As the rave inside of you dies down you’ll start to have a sugar crash. You may become irritable and/or sluggish. You’ve also now, literally, urinated away all the water that was in the Coke. But not before infusing it with valuable nutrients your body could have used for things like even having the ability to hydrate your system or build strong bones and teeth.
(HT: What Happens To Your Body If You Drink A Coke Right Now? -Healthbolt)

It matters how we satisfy our physical thirst. The same is absolutely true with our spiritual thirst. God has made us thirsty so that He can be the one who satisfies it. But too often, you and I, are trying to satisfy our spiritual thirst, with things that only leave us more thirsty and dissatisfied.

I know for me I often try to satisfy my thirst with entertainment. When I am tired and bored, I go to a movie or television. I drink from the wells of Hollywood, ABC, CBS, NBC and Fox too often, when I should be drinking from Jesus.

Jesus said, “If anyone thirsts, let him come to me and drink. Whoever believes in me, as the Scripture has said, ‘Out of his heart will flow rivers of living water.’”

I need to go to Him. I am praying THIS PRAYER.

Let Him satisfy your thirst.

4 comments:

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Bill, Hey very interesting today. I love the background you found on what happens when you drink Coke. kind of scary. But the word picture you use to relate to satisfying our spiritual thirst was "classic". Good thoughts. I'll have to use this sometime on my blog. (I'll be good and give right credit though) Keep up the interesting writing, it's good for the mind.

Bill I had a few misspelled words in my first post that I didn't pick up on. So to keep myself from looking like a total idiot I deleted it and corrected my spelling blunders. Sorry for all the extras from me.

no prob...typos are part of the blog world...the nice thing about blogs you can always go back and correct it, it is never in cement.