The offensive of the Gospel

Driscoll is right that our style shouldn't be offensive, but of course the Gospel itself, it's substance is offensive. Driscoll has a unique context in Seattle, and Big Creek Church has a unique context in North Atlanta. The challenge for me is to properly understand the culture that we are reaching and it's challenges. But that is easier than it sounds, because I live in the culture. So I need to see the culture with fresh eyes. These are questions that I am asking myself. Certainly one aspect that I have been thinking of, is the drivenness and busyness of the North Atlanta area. How do we cut through the busynesss and the noise? How does God people allow God to speak to them through the noise, chatter and static of their hectic days? Right now I am asking more questions than delivering answers. Any thoughts?